Many churches struggle to connect with the spiritually curious people right in their own neighborhoods. VisitorReach is a conversational outreach platform built by pastors to solve that gap — using AI-powered marketing, SMS conversations, and tap technology to turn digital interest into real, in-person relationships.^1
The platform works in layers. First, VisitorReach optimizes a church's presence across 70+ online directories, search engines, voice search, and social media so people can actually find them.^2 Then, a team of marketing experts creates personalized ad campaigns targeting newcomers, people in need of prayer, and those exploring faith. Every interaction funnels into the VisitorReach mobile app, where pastors and staff engage seekers through one-on-one SMS conversations — assisted by AI-suggested responses, QuickReplies, and automated NurturePoint Journeys™ that keep conversations going at just the right moments.^3
VisitorTap™ lets Sunday guests connect instantly with a simple phone tap — filling out guest cards, accessing giving, or registering for events, all managed through a real-time dashboard. In 2025, VisitorTap was integrated into Pushpay's church engagement platform as part of a strategic partnership, expanding its reach to thousands of additional churches.^4
What sets VisitorReach apart is its DNA. CEO Marc Estes spent nearly 40 years in local church ministry, including serving as Senior Pastor of Mannahouse in Portland. Co-founder Howard Rachinski is the founder of CCLI (Christian Copyright Licensing International), which resolved a legal crisis for over 250,000 churches worldwide. Together with other co-founders, they built VisitorReach from deep pastoral experience — not just tech expertise.^5
In January 2025, Gloo — the technology platform connecting over 80,000 churches — made a strategic investment in VisitorReach, accelerating its expansion nationwide. VisitorReach has since formed 16+ ministry partnerships, including ARC, Exponential, Church Answers, Ruach Global Network, and the Carey Nieuwhof Leadership Podcast.^7 A 2026 partnership with Maranatha! Music connects worship and outreach in new ways.^9
Why Churches Love It"Last year our church doubled in size with VisitorReach. What was more amazing is that we tripled in salvations, and quadrupled in water baptisms!" — Dreamer's Church^1
"We had 24 first time guests last weekend! In the past the most we've ever seen was 10 on Easter Sunday. I have not seen a tool as surgical in reaching people for the Kingdom as VisitorReach." — Pastor Larry Roberts, Christian Family Center^1
"So thankful for the whole team at Visitor Reach that has helped us reach hundreds of people that were unsaved. Not only did they start a relationship with Jesus, but they are also plugged into a life-giving church that is discipling them." — App Store review^3
Notable- ZOE Church Los Angeles used VisitorReach to build 700+ community connections before their South Bay campus launch, resulting in 430 attendees and 8 salvations on opening day^10
- Strategic investment from Gloo (January 2025) to accelerate church outreach nationwide^7
- Strategic partnership with Pushpay integrating VisitorTap into their platform^4
- Partnership with Maranatha! Music connecting worship and church outreach^9
- 16+ ministry partnerships including ARC, Exponential, Church Answers, and Carey Nieuwhof^8
- Digital Health Assessment used by 600+ churches to evaluate their online presence^7
- Trusted by churches including Jesus Culture, Elevation Church, The Father's House, Mannahouse, and Life.Church^1
Platforms: iOS, Android, Web Pricing: Paid (subscription tiers: Silver, Gold, Platinum — contact for pricing; all plans include marketing ad costs, app, and client services)^11